weekdays shopping, a lot of people like to go to the supermarket, the location of the supermarket business is also very far-reaching impact. Open the supermarket must pay attention to the choice of address, below to talk about several common supermarket location. Different supermarkets have different site options.
2 food supermarket 1, located in residential areas, traffic arteries, commercial areas. 2, operating area of 5OO to 1000 square meters. 3, commodity structure: to buy high frequency of goods based. 4, operating hours of not less than 16 hours. 5, the residents for the consumer object, about 1O minutes to reach.
3) warehouse shopping malls 1, located in the urban and rural areas, but the traffic convenience, and a large parking lot. 2, large business area, generally more than 1OOOO square meters. 3, the library shelves, simple decoration, cost savings. 4, commodity structure: mainly in food (some fresh food), household goods, clothing materials, stationery, household appliances, automotive supplies, indoor supplies. Focus on the breadth of the goods to be wide (refers to the kind of goods to be more). 5, target customers: small and medium retailers, catering, group purchase and transportation of consumers. Most of the shops are selling a large number of orders and so on, in order to achieve low-cost sales.
4 comprehensive supermarket 1, located in residential areas, urban and rural areas or commercial intensive areas. 2, the business area of more than 2500 square meters. 3, commodity structure: fresh food, food and clothing supplies complete. Focus on the depth of the goods (refers to the same commodity specifications, grades, the number of varieties). 4, target customers: to meet the consumer demand for the highest proportion of middle-income class consumption. 5, the facility is better than the warehouse store.
if you are going to open a supermarket, you must first make clear positioning, to open their own supermarket scale is much. Want to successfully run a supermarket, first of all need to do a good job in the market positioning, different shops to choose what kind of supermarket should pay attention to the different site selection skills.